Russian press circulation drops faster than temperature on Liepāja beach in winter
Over five years, the circulation of newspapers published in other languages in Latvia has shrunk from 13 to 7 million. Experts wonder - either people are learning Latvian, or they've simply switched to TikTok.
Statistics reveal dramatic numbers - the circulation of newspapers published in other languages in Latvia has shrunk almost in half over five years. From 13 million in 2021 to seven million last year. That's a steeper drop than on Liepāja beach, where temperature falls from +18 to -5 between July and December, but at least the Baltic Sea stays equally cold all year round.
Central Statistical Bureau expert Jānis Kārlis explains this phenomenon: "People have simply discovered that news can also be read in Latvian. Or they've switched to social media, where all articles are two sentences long and with emojis."
In Riga, of course, this statistic is interpreted as "a decrease in multicultural diversity," but in Liepāja we understand it more simply - people have finally realized that local news about tram schedules is more important than foreign political analysis.
Local journalists' association member Pēteris Vējš comments: "People have probably figured out there's no point paying for a newspaper that tells about events in another country, when equally interesting things happen right at home - for example, why the wind on Liepāja beach blows so hard that even in summer it feels like Siberia."
⚠️ Satirical article. Facts are preserved, but the presentation is humorous. For accurate information, please refer to the original source.